About the RoleAs Amber Beverage Group UK (ABUK) enters an ambitious and
exciting phase of growth, we are seeking an exceptional
Marketing Director to
shape, lead, and execute our
marketing vision in the UK distribution business.
This is a senior leadership role with significant strategic
influence, responsible for driving brand
marketing, customer
marketing, and
integrated communications across the organisation. You will work in close
partnership with global and external brand owners, commercial leadership, and
key customers, while leading and developing a high-performing
Marketing team.
This role offers the opportunity to leave a lasting mark on
a growing portfolio of premium and mainstream spirits brands, operating at the
intersection of brand building, commercial performance, and innovation.
Key ResponsibilitiesStrategy & LeadershipDefine, own, and execute the UK
Marketing strategy aligned with ABUK’s commercial and growth ambitions Act as a senior
marketing voice within the leadership team, influencing business direction and investment decisions Lead, inspire, and develop a high-performing, future-ready
Marketing team, fostering accountability, creativity, and continuous improvement Brand & Customer
Marketing Drive the development and execution of brand strategies, customer propositions, and activation plans that deliver sustainable growth and profitability Ensure brand plans are relevant, differentiated, and locally optimised, while aligned with global brand strategies Build and maintain strong, credible relationships with external brand owners, acting as a trusted UK partner Commercial & Financial OwnershipSet, manage, and rigorously control annual
marketing and customer investment budgets by brand and customerPrepare and negotiate commercial and contractual proposals grounded in robust financial rationale and compliant with governance and approval frameworksEnsure accurate forecasting of volumes,
marketing ROI, and P&L impact, enabling agile decision-making Digital, Innovation & InsightLead the digital
marketing strategy, positioning ABUK as an industry frontrunner in digital activation, data-led
marketing, and innovationTranslate data, insights, and category analysis into clear commercial actions that unlock growth Anticipate market trends, consumer behaviour shifts, and technological innovation to keep ABUK ahead of the curve Collaboration & Growth Work cross-functionally with Sales, Finance, Supply Chain, and Customer
Marketing to unlock incremental growth across key customers and channels Develop compelling customer and trade
marketing propositions that drive brand growth while increasing profitabilityChampion a peer-to-peer coaching and learning culture, strengthening
marketing capability across the business
Qualifications &
Experience
Degree in
Marketing, Business,
Economics, or a related discipline
Experience in a
Marketing leadership role
Proven track record in FMCG /
beverages / consumer goods, ideally within spirits, wine, or premium
brands
Demonstrated experience
managing significant
marketing and customer investment budgets
Strong commercial acumen
with P&L awareness and ROI accountability
Experience leading multi-channel,
digital-first
marketing strategies
Desirable
Experience working with global brand
owners and adapting global strategies to local market execution
Exposure to regulated consumer
categories (alcohol, tobacco, pharma)
Experience in distribution-led or
route-to-market businesses
This
role is open to UK-based candidates, subject to the following
considerations:
Strong understanding of the UK
drinks market, customer landscape, and route-to-market dynamics is highly
valued Existing UK customer and trade
relationships are an advantage
Amber
Beverage Group UK values diversity of experience and international
perspective, particularly where it enhances innovation and best-practice
transfer.
Core Competencies
Strategic Thinking & Vision – Ability to set long-term
direction while delivering short-term results
Commercial Acumen – Strong understanding of value
creation, profitability, and investment returns
Leadership & People Development – Inspires, develops, and empowers
high-performing teams
Influencing & Stakeholder Management – Builds trust and credibility at
all organisational levels
Analytical & Insight-Driven – Converts data into actionable
insight and clear decisions
Innovation & Change Leadership – Champions new ideas,
digitalisation, and continuous improvement
Resilience & Judgement – Operates effectively in
ambiguity, pressure, and complex environments
Why Join Amber Beverage Group UK? A
rare opportunity to shape the
marketing agenda of a growing UK distribution
businessHigh
visibility, influence, and autonomy within a supportive international groupExposure
to premium global brands and complex, high-value customer relationshipsA
culture that values entrepreneurial thinking, accountability, and collaborationCompetitive
executive-level reward package, including bonus and long-term career
development opportunities
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