Job Description :NEW GROUND WON’T BREAK ITSELF. Every day, our teams help people in businesses and communities to do what is right and achieve their goals. We’re looking for a proactive
Marketing Manager to help shape, deliver and optimise our Advisory-wide
marketing activity. In this role, you’ll work closely with senior marketers, business development teams and key stakeholders to create effective multi‑channel campaigns, drive targeted engagement and support our commercial priorities. You’ll use data and insight to guide decisions, improve performance and demonstrate the impact of
marketing on growth. This is a hands‑on role for someone who’s confident in planning, delivering and optimising
marketing activity, while building strong relationships across the business.A look into the role As the
Marketing Manager – Advisory & Consulting team, you will: Work with the Senior
Marketing Manager and the wider team to create, develop and deliver on
marketing initiatives and projects.Have oversight of required
marketing activity, with a strong understanding of the team’s offerings and the ability to articulate them simply and effectively.Lead multi‑channel campaigns, journeys and events aligned to commercial and business development (BD) priorities.Translate performance, engagement and segmentation data into clear recommendations for stakeholders.Establish a regular reporting and decision‑making cadence, using data to scale, refine or stop activity.Help stakeholders understand how
marketing supports growth and contributes to the pipeline.Contribute to the ongoing development of
marketing processes and ways of working with BD colleagues.Collaborate with junior
marketing team members and senior stakeholders to develop and implement
marketing plans tailored to target audiences and sectors.Work with stakeholders to ensure propositions are effectively taken to market and supported to deliver on targets.Be a champion of
marketing best practice, ensuring strong advice and outcomes for stakeholders.Act with integrity and uphold organisational values.Create
marketing plans and deliver tactical activity with a strong focus on ROI.Own the planning, delivery and optimisation of
marketing activity supported by Customer Insights Journeys (CIJ) and Dynamics 365.Monitor live campaigns and make in‑flight changes based on data.Skills & Experience:Proven experience leading data‑driven
marketing activity, using insight to set priorities, guide investment and optimise performanceStrong understanding of CRM and
marketing automation platforms inc journeys, segmentation, events and reportingAbility to translate
marketing and engagement data into clear commercial insight for BD and senior stakeholdersConfident stakeholder manager, able to influence decisions and challenge assumptions using evidenceStrong execution skills across audience segmentation, email, events and nurture journeysAnalytical mindset, with experience using performance and engagement data to identify trends and improvementsGood understanding of data quality, consent and lead management principlesExperience supporting reporting and working closely with
Marketing Managers and BD teamsConfident to lead and manage plans and activityKnowing you’re right for us Joining us as a
Marketing Manager, the minimum criteria you’ll need is a proven track record in
marketing within professional services, to be a confident communicator, and have strong stakeholder management and project management skills. It would be great if you had some of the following skills, but don’t worry if you don’t tick every box, we’ll help you develop along the way. you'll have a demonstrable background in campaign management, producing quality and consistent messages across all channels, and managing
marketing campaigns from inception through to follow-up/reporting on ROIyou’ll have experience working with suppliers and third partiesyou'll be educated to degree level, or equivalent and ideally hold a CIM diploma, or equivalentA confident self-starter, with excellent communication, presentation and interpersonal skills, with the ability to build and maintain strong relationships with internal and external stakeholders. A creative, analytical and strategic thinker with the ability to challenge the status quo and develop and execute innovative and effective
marketing campaigns and initiatives. Knowing we’re right for you Embracing uniqueness, the culture at Grant Thornton thrives on the contributions of all our people, we never settle for what is easy, we look beyond to deliver the right thing, for everyone. Building an inclusive culture, where we value difference and respect our colleagues helps our people to perform at the best of their ability and realise their potential. Our open and accessible culture means you’ll interact with leaders who are interested in you and everything you bring to our firm. The things that set you apart, we value them. That’s why we give you the freedom to bring your whole self to work and pursue your passions inside and outside of work. Beyond the job Life is more than work. The things you do, and the people you’re with outside of work matter, that’s why we’re happy to look at flexible working options for all our roles, and we’ll always do our best to keep your work and life in balance. The impact you can make here will go far beyond your day job. From secondments to fundraising for local charities, or investing in entrepreneurs in the developing world, you’ll be giving back to society. It’s that drive to do the right thing that runs through our every move, grounded in our firm’s values – purposefully driven, actively curious and candid but kind.We’re looking for people who want to contribute, spark fresh ideas and go beyond expectations. People who want to be able to proudly do what’s right, for the firm, our clients, our people and themselves. It’s how it should be. #LI-ME1
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