Brand
Marketing Manager, Another Place – Central Team, The HangarWelcome to Another Place — an exhilarating haven where the outdoors is lived and breathed, across three wild, distinctive, and memorable locations.Another Place, The Machrie: Wild coastlines, big skies and a close-knit island community. Another Place, The Lake: Contemporary comfort, warm hospitality and views overlooking the lake and the fells. The Brackenrigg Inn: Roaring fires, lively conversation, and locally sourced food.Designed around our active ethos, Another Place welcomes couples, families, dog owners, walkers, swimmers, and stargazers ready to immerse themselves in the great outdoors, eager to return to the familiar comforts of good food, drink, and time spent with family and friends.An opportunity to take your career to new heights, with a team that values connection, flexibility, variety, and challenge, we’re all about making a meaningful impact on every guest’s stay and creating elevated experiences that they'll remember for a lifetime.
Great stories don’t create themselves. They’re shaped by people who care about the details, take pride in their vision, and understand the impact a well-crafted and intentional campaign can have.Our Brand
Marketing Manager – Another Place role:Reporting to our Director of Sales and
Marketing, you’ll convey our Another Place brand across media, digital
marketing, PR and guest communications. You’ll be involved in every part of our guest journey from initial interest and booking to post-stay, using both traditional and digital
marketing methods.Working within the wider
Marketing team, you’ll guide and execute our
marketing and PR strategy for our Another Place hotels – Another Place, The Lake on the beautiful shores of Ullswater in The Lake District, and Another Place, The Machrie situated on the remote Inner Hebridean island of Islay.If you have the instinct, insight, and vision to bring ideas to life, our Brand
Marketing Manager role offers the space to maximise your expertise in an ever-evolving creative world.This full-time role is offered on a fixed-term, nine-month contract, with predominantly office-based working hours.What you’ll be responsible for:Crafting data-driven and inspired content, aligned with our wider business goals and initiatives.Delivering meaningful, purposeful, and memorable content, fostering a meaningful ‘on brand’ relationship with our target audience.Attend weekly revenue meetings to understand the key business focuses and challenges, and plan accordingly.Devising sales and
marketing campaigns to achieve budgeted room, restaurant, and sports revenues.Driving sales and building strong relationships with our varied communities.Maintaining repeat guests and ensuring brand consistency and cohesion across both traditional and digital channels.Managing content production, liaising with third parties including writers, photographers, and artists (including internal team).Responding to changing business needs and adopting new technologies.Conveying
marketing communications through owned media (websites, blogs, newsletters, and social channels), PR, and guest communication.Considerate of the full guest journey, ensuring to promote our brand pillars and maximise potential.Providing data-driven solutions through multimedia channels and creative concepts.Developing team relationships across our businesses.You’ll also:Work closely with our events team, shaping our promotional events calendar and liaising with organisers and sponsors accordingly.Plan and execute reactive campaigns for seasonal offers, last minute activity and non-resident guests, as well as working with partners on content and competitions.Liaise as required with relevant publications (print and online) to place advertising.Collaborate with our copywriting team to produce hero pieces of content, including newsletters.Assist with
marketing activity relating to our sponsorship agreements.Align your
marketing strategies with our content plan and calendar, ensuring effective and timely distribution and delivery.Work with our PR agency to deliver our campaigns in line with our business strategy, content calendar and key sales focuses.Work with our PR agency to achieve frequent, timely and positive media coverage from relevant journalists, bloggers and influencers.Support our Website Manager to ensure our websites are current and optimised for mobile use and search engines.Assist with our social media content production (as needed) and monitoring associated platforms daily.Adhere to company GDPR procedure at all times.Represent our Another Place brand and be an ambassador for our active relaxation concept.What you’ll be sharing with us:Strong
marketing and sales experience to a high levelAbility to keep up to date with digital trends, with the confidence to seize relevant opportunitiesKnowledge of integrated
marketing communication and project management tools (MailChimp, Revinate, Trello), as well as GA4 reportingAbility to monitor, analyse and report on all
marketing activity and KPIsFamiliarity with Google and webmaster tools, social media platforms, and scheduling or monitoring tools, with Sprout Social considered a bonus4+ years of experience within a similar
Marketing Manager role, executing
marketing budget and strategy.Relevant
marketing qualificationsExcellent written EnglishExperience in email
marketing software and optimizing email
marketing performanceProven history of PR campaigns and media monitoringWhat we can offer in return:
A relaxed, professional place to workA welcoming team of likeminds, eager to support and encourage each otherExcellent career prospects in an ever-expanding organisationSpecial rates for you and your friends and family to stay at our group of HotelsDiscounts on treatments in Swim ClubDiscounts for you and your friends and family at our restaurants: Zacry’s on The Sea Wall, The Beach Hut, Living SpaceDiscount at Cubs coffeeshops and other partner businessesFree surf lessons, surfboards and wetsuits hire from WavehuntersTeam social events throughout the yearTeam assistance scheme – a dedicated helpline for support & advice on topics from mental health through to managing your financesSalary Sacrifice Pension SchemeMedical Cash PlanCycle to work schemeOur commitment to our staff is reflected in our exceptional working environment – one that promotes work-life balance, professional development, and a positive culture where everyone is heard and supported, always.If you would love to join us as our Brand
Marketing Manager – Another Place, apply now and be part of our journey.
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