Digital Marketing
Manager for Oxygen ActivePlay and Ninja Warrior
£46,000–£50,000per annum (DOE) | Hybrid | UK Based- Central
London (Commutable)
Are you ready to take your digital career to new heights?
Are you ready to look after not one but TWO of the UK’s leading indoor activity
brands? This is your chance to shape the digital heartbeat of a fast‑growing
leisure leader that’s transforming the way the nation plays and ninjas unite!
We’re looking for a dynamic Digital Marketing Manager to own our digital
ecosystem, elevate our brands, and drive unforgettable customer journeys across
every digital touchpoint.
Why You’ll Love
This Role
Hybrid working: 2
days per week at our central London–commutable park/office, plus
WFH flexibility
A thriving, high‑growth
business with huge ambition
A brand built on energy,
excitement, and unforgettable experiences
Excellent benefits and a
supportive, creative team
40 hours per week in a
role where no two days look the same
Role Purpose
To lead, optimise, and innovate across all digital channels,
ensuring our brand stands out, our customers stay engaged, and our digital
performance fuels business growth. You’ll be the strategic driver behind our
online presence, CRM journey, and digital campaigns, turning data into action
and ideas into impact.
Key
Responsibilities
Digital Strategy & Execution
Work with the CMO
and HOM to Develop and deliver a high‑impact digital marketing strategy
aligned with business goals
Own all digital channels
including website, paid media, SEO, email, social, and digital feedback
tools
Manage digital campaigns
end‑to‑end, from concept to optimisation
CRM & Lifecycle Marketing
Lead the CRM strategy to
drive acquisition , engagement, retention, and reactivation
Map and optimise the
customer lifecycle, ensuring personalised and timely communications
Oversee segmentation,
automation, and performance of CRM campaigns working with the team to
ensure best in class execution
Social & Reputation Management
Ensure consistent brand
storytelling across all digital touchpoints
Collaborate with brand
and marketing teams to plan, deliver, and optimise paid and organic
social activity, produce engaging, on‑brand content
Champion innovation,
from new formats to emerging platforms
Implement and optimise
digital feedback mechanisms to capture customer insight and improve
experience
Performance Marketing, Acquisition and Revenue
Manage, monitor,
analyse, and report on digital performance across all channels
Use insights to drive
continuous improvement and smarter decision‑making
Review performance,
challenge insights, and ensure continuous optimisation of acquisition and
revenue-driving campaigns
Ensure strong
integration between paid media, website landing pages, and CRM journeys
Own performance
marketing budgets effectively to maximise ROI
Collaboration & Leadership
Work closely with
operations, commercial, and creative teams
Manage agency partners
and freelancers where required
Support the wider
marketing team with digital expertise and guidance
Success Measures
You’ll know you’re smashing it when:
Digital traffic and
conversions show consistent, measurable growth
CRM engagement,
retention, and repeat‑visit metrics improve quarter‑on‑quarter
Paid media delivers
strong ROI and efficient acquisition
Website performance (UX,
speed, SEO) continues to climb
Social channels grow in
reach, engagement, and brand advocacy
Digital campaigns
deliver against KPIs and support commercial targets
Stakeholders see you as
the go‑to digital expert
Ready to Join the Fun?
If you’re a digital marketer who loves data, creativity, and
delivering standout customer experiences and you want to be part of a brand
that’s all about joy, energy, and innovation, this is your moment!Employee benefits: Competitive pay Annual profit bonus schemeCompany sick pay Amazing modern office space in central Oxford Street – 24/7 access Pension scheme 50% off food and drinks when on shift and not on shift Café hot drinks for 50p and free hot drinks in the staffroom Free entry for you +4 on weekdays. 50% off entry for you +4 on weekends and during school holidays. 20% off up to 4 parties a year for your family & friends 25 days holiday + bank holidays. Increased holiday leave with service (3 days after 2 years) Birthday as a paid day off Free flu jabs in the winter seasonPerkbox rewards and benefits platform, points awarded each monthFree EAP (employee assistance program) with access to 6 free counselling sessions 24/7 access to our LXP (learner experience platform) & opportunities to progress, learn and develop in
your career
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