About MergeMerge is a regulated fintech infrastructure platform that enables enterprises to move money across the globe using stablecoins and real-time payment rails. Our platform offers stablecoin on/off ramps, multi-currency accounts, global real-time payments, and intelligent reconciliation - all through a single API.We are backed by top tier investors such as Octopus Ventures, Coinbase Ventures, Hashed, and Ethereal Ventures, and trusted by fintech companies, investment platforms, marketplaces, and corporate treasury teams across Europe, the Americas, Middle East and Asia. Role at a GlanceJob title: Content Marketing Lead - Stablecoin Fintech
Experience: 3+ years in B2B content SEO, or growth marketing fintech or financial services strongly preferredWhat You'll OwnSearch Strategy & IntelligenceOwn Merge's keyword map — matching search intent to every product, customer segment, and content asset on the siteMonitor Google Search Console and GA4 weekly; surface ranking opportunities, CTR failures, and content gaps before they cost us clicksTrack the single metric that matters most for this role: non-brand organic click share — and grow it Stay ahead of how Google's AI Overviews, ChatGPT Search, and Perplexity are changing what 'ranking' means — and build content that wins in those surfacesContent CreationWrite or commission and edit the content that makes Merge the definitive source on enterprise stablecoin and payments infrastructure:Rewrite meta titles and descriptions for underperforming pages - turning monthly impressions that don't click into traffic that doesAudit and refresh all existing blog content: add author attribution, update dates, product CTAs, and structural improvementsLLM & AI VisibilityBuild content specifically designed to be cited in AI-generated answers - FAQ structures, clear entity definitions, attributed data, E-E-A-T signalsRun a monthly manual audit: query key topics in ChatGPT, Perplexity, and Google AIO and track whether Merge appearsMaintain Merge's external entity presence (Crunchbase,
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