Sales Development ManagerLocation: Holmes ChapelContract: Temporary (Minimum 12 months - Maternity Cover)Hours: Part Time - 3 Days per Week (Approx. 22.2 hours)Salary: £38,000-£39,000 (subject to pending pay award) so £22,400 for 3 days Closing Date: 16th March 2026The RoleWe are seeking an experienced and commercially driven Sales Development Manager to lead and implement strategic initiatives that drive membership growth, maximise retention, and enhance overall sales performance.This is a key leadership role responsible for developing membership strategies, analysing pricing structures, and using data insights to inform future sales direction. Working collaboratively across departments including Marketing, Operations, and Customer Experience, you will ensure successful implementation and promotion of offers while maintaining a strong focus on value and competitiveness.This is a temporary contract for a minimum of 12 months to provide maternity cover.Key ResponsibilitiesStrategic DevelopmentDevelop and implement strategic sales initiatives to increase memberships and revenueMonitor market trends and stay informed on industry developmentsReview and analyse current membership pricing structures, recommending adjustments to maximise competitiveness and perceived valueIdentify opportunities for growth through data-led insightsPerformance & ReportingUtilise data analytics tools to generate actionable insights and identify sales trendsPrepare and present regular reports on membership sales performance, retention rates, and customer feedbackMonitor KPIs and implement corrective strategies where necessaryProvide performance updates and strategic recommendations to senior leadershipTeam Leadership & DevelopmentLead, manage, and mentor a team of sales representativesProvide structured training, coaching, and ongoing supportSet clear performance targets and support the team in achieving individual and collective goalsFoster a high-performance, motivated, and results-driven sales cultureCross-Department CollaborationWork closely with Marketing, Operations, and Customer Experience teams to ensure successful promotion and implementation of offersEnsure alignment between sales initiatives and wider organisational objectivesSupport the delivery of campaigns that enhance membership acquisition and retentionSkills & ExperienceEssential:Proven experience in sales management or business developmentDemonstrable success in driving membership or subscription growthStrong analytical skills with experience using data to inform decision-makingExperience reviewing pricing strategies and commercial positioningTeam leadership and coaching experienceExcellent presentation and reporting skillsStrong stakeholder management and cross-functional collaboration experienceDesirable:Experience within membership-based, leisure, fitness, or subscription-led environmentsExperience using CRM and data analytics systemsRelevant qualification in Sales, Business, Marketing, or related fieldPersonal AttributesCommercially astute and strategically mindedData-driven with strong analytical capabilityMotivational leader with a collaborative approachProactive, organised, and results-orientedStrong communication and influencing skills
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