Job Description
This role is based in our 240 Blackfriars officeInforma TechTarget Studio, operating within the Brand and Content Group, is seeking a Senior Strategist to deliver best-in-class content marketing strategies for some of the world's largest B2B and B2C brands across financial services, healthcare, technology, and lifestyle industries.We're looking for a strategic thinker and cross-functional collaborator with strong digital marketing skills who is well-versed in research methods. You'll be entrepreneurial in spirit and passionate about elevating the content marketing industry, bringing fresh perspectives to conversations about content's role in brand and demand strategies, ROI, distribution, and creativity.The ideal candidate is resourceful, adaptable, and thrives in fast-paced environments. You'll possess strong client intuition and work collaboratively with internal and client teams to develop high-performing, creative strategies that provide clear roadmaps for ongoing content marketing success.What You'll DoDrive Growth Through Strategic ThinkingParticipate in new business and presales discussions with prospective clientsHelp define strategic needs and articulate value alongside business development and senior team membersIdentify opportunities to deepen client relationships and support business development initiativesLead Client EngagementAct as key point of contact for day-to-day client interactions on strategic projectsSupport cross-functional teams in delivering strategic solutions aligned with client goals and timelinesDevelop and maintain strong working relationships with mid-level client stakeholdersSolve Complex ChallengesProactively identify operational and marketing challenges within projectsContribute to developing scalable, practical solutions in collaboration with peers and senior stakeholdersApply established content strategy frameworks and measurement models across projectsShape Industry ThinkingContribute to thought leadership by supporting development of presentations, internal strategy resources, and client-facing materialsSupport planning and facilitation of strategic workshops and internal alignment sessionsContribute to continuous refinement of internal strategic practicesFoster Team ExcellenceActively participate in team development by learning from senior strategistsShare knowledge with peers and contribute to a culture of strategic growth and excellenceSupport commercial growth through contributions to proposals, presentations, and strategic insights
Qualifications
Education & ExperienceBachelor's degree in marketing, business, or related field preferred7+ years' experience in senior strategy roles within digital marketing, media, or agency environmentsStrong knowledge of local and regional market dynamics within EMEA, including cultural nuance, channel preferences, and buyer behaviorProven experience in B2B content marketing with understanding of complex buyer journeys, stakeholder mapping, and value-based messagingDemonstrated leadership in high-stakes strategy work for enterprise-level B2B and B2C clientsFamiliarity with technology sector or related industries preferredTechnical ExcellenceDeep commercial acumen with record of growing client portfoliosAbility to design and conduct research (qualitative and quantitative)Advanced expertise in leveraging insights and analyticsSophisticated understanding of audience segmentation and content customizationAdvanced proficiency with analytics, research, and insight tools (Sparktoro, Screaming Frog, SEMrush, Google Analytics, BuzzSumo)Mastery in Keynote/PowerPoint; familiarity with modern workflow platforms and team enablement systemsPersonal QualitiesHighly motivated by business growth and resultsRespected for integrity and ability to influence senior leadershipExceptional prioritization and organizational skills in dynamic environmentsInspirational leader and supportive coach with collaborative approachProactively challenges briefs, delivering strategic solutions that surprise and delightCultivates idea-sharing, cross-team collaboration, and ongoing professional developmentDemonstrates resilience and adaptability in overcoming barriersCommunication SkillsOutstanding written and verbal communication, including public speaking and executive presenceAdept at building lasting relationships with senior business leaders and decision-makersHighly skilled at leading and facilitating high-stakes meetings and presentations
Additional Information
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, colour, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.Our benefits include: Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networksBroader impact: take up to four days per year to volunteer, with charity match funding available tooCareer opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job movesTime out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a yearA flexible range of personal benefits to choose from, plus company funded private medical coverA ShareMatch scheme that allows you to become an Informa shareholder with free matching sharesStrong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and moreRecognition for great work, with global awards and kudos programmesAs an international company, the chance to collaborate with teams around the world
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