Organisation Hull City Tigers Ltd Salary £30,000 - £35,000 per annum Location MKM Stadium, Hull, HU3 6HU Contract type (Full time) Closing date 8 December 2025 Job Description Hull City Football Club are looking for a dynamic Marketing Manager to drive innovative campaigns, fan engagement, and data-led strategies across multiple departments. You will collaborate with commercial and events teams, and deliver impactful initiatives that enhance the fan experience.
If you thrive in a fast-paced, creative environment and love turning insights into action, this role is for you.
Position Type: Permanent Contract
Hours: 37.5 per week (full time)
Location: MKM Stadium, Hull, HU3 6HU
Salary/Pay: £30-35K
Closing Date: 9am, Monday 8th December 2025
Your key responsibilities
•Lead the execution and lifecycle of key marketing initiatives/campaigns, which covers all activities, events and departments, whilst ensuring seamless delivery and associated reporting.
• Line manage one marketing executive’s day-to-day output across data, digital marketing relationships, and fan engagement initiatives.
• Oversee delivery of marketing related graphic design and content requirements.
• Manage the CRM system and analyse areas of data weakness for improvement.
• Use fan segmentation models and data insight to develop a tailored communications approach to the CRM database and wider marketing efforts.
• Actively collaborate and support the commercial, retail, events and ticketing departments to integrate marketing outputs into annual overarching strategies while ensuring consistent experiences to fans across all touch points.
• Work with the Head of Marketing & Commercial to develop pricing strategies, product mixes and campaigns specifically targeted at maximising hospitality sales.
• Work closely with Supporter Services team to drive and champion Fan Engagement Strategy.
• Maintain an up-to-date knowledge of marketing, branding and communication best practice, especially where relevant to sport and ensure that this knowledge and expertise is effectively deployed.
• Undertake ad hoc project work or other occasional duties as required by the Head of Marketing & Commercial and Chief Operating Officer.
• In-depth understanding of audience insight metrics and their application in evolving marketing campaigns.
What are we looking for?
• Understanding of a constantly changing culture/demand
• Ability to provide unique marketing styles and innovation to new and existing campaigns.
• Can execute, optimise and analyse performance of paid social channels
• Able to store and locate information in an organised manner.
• Proficient using CMS, customer data platform and cross-channel marketing platforms.
• Ability to work as part of a team and on own initiative
• Excellent interpersonal skills
• Able to communicate effectively at all levels
• Dedicated to self-improvement and personal development
• Willing to follow and promote the Clubs goals and vision
• Represent Hull City in a professional manner at all times.
• The safeguarding and welfare of our players is paramount and as such this position is subject to the Disclosure and Barring Service (DBS)
Eligibility for Employment in the UK
In accordance with current legislative requirements the successful applicant must produce documentary verification of their eligibility to work in the UK and will not be allowed to start work until this has been received.
What can we offer you?
• An attractive annual leave package, that increases on service with the organisation.
• Participation in Electric Car Scheme Salary Sacrifice (following probation)
• Bike to Work (following probation)
• 20% off at the Tiger Leisure Store
• 2 x season cards for you and/or your family to attend Hull City home games (following probation)
• Free on-site parking
• Opportunity for career progression and CPD
To apply for this role, please click this link:
Marketing Manager in Hull - EFL (English Football League)
For further information of full job description, please email
Hull City Tigers Ltd is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief, marriage and civil partnerships. Hull City Equality Policy
The safeguarding and welfare of children and young people is paramount of importance to Hull City and as such this position is subject to the Disclosure and Barring Service (DBS). Hull City is fully committed to safeguarding and promoting the welfare and safety of children and young people. We expect all our Board, staff and volunteers to always adhere, demonstrate and communicate this commitment. Hull City fully accepts our responsibility to welfare and protection of children and young people therefore, our aim is for the golden thread of safeguarding to run through every element of the club’s work. Hull City Safeguarding Policy
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