Aqua Restaurant Group is home to a unique collection of restaurants and bars in vibrant cities like London, Paris, Hong Kong, New York, Miami, and Dubai.At Aqua, we offer passionate culinary and hospitality professionals the chance to grow their careers and explore new opportunities.As our Digital Marketing & CRM Manager, you will be assisting the Global Head of Digital Marketing in implementing the digital strategy across our restaurant brands globally, to support all aspects of the digital marketing efforts. Lead customer lifecycle strategy, CRM operations, and digital transformation projects across UK venues. Bridge the gap between performance marketing and customer retention through data-driven segmentation, automation, and project delivery. Primary market for this position is London.
Where are we located?The position will be based in our Head Office located on Borough High Street, neighbouring the Shard and a stone’s throw away from the historic Borough Market. Our head office is conveniently next to Borough station, and a 5-minute walk away from London Bridge station- making it well connected to Central and Greater London. Part of the job also involves frequenting our incredible venues across Central and West London, with restaurants never over half an hour away from our Head Office.
What we bring to the table:Dine with us: Enjoy discounts at all Aqua venuesCelebrate YOU: Take your birthday off and earn additional long service leaveGrow with us: Ongoing training and development to support both your professional and personal developmentFinancial well-being: Manage your pay with ease through Wagestream & enhance your financial knowledgeBreaks: Food provided during your breaks - Restaurant perkWork out: Discounted gym membershipLunch & Learn: Head Office perkShare the Talent: Bring a friend on board and earn £500
Your day at Aqua:Develop and execute CRM and segmentation strategies to drive repeat visits, loyalty and increased customer lifetime value through app, membership and automated multi-channel journeysAnalyse customer behaviour to identify opportunities for improved engagement, retention, and revenue growth across the customer lifecycleEstablish and manage data frameworks across UK venues, ensuring GDPR compliance, data quality, platform integration and clear KPIs for retention and performance reportingLead key digital projects including multisite website migration, repeat guest initiatives, and gifting programmes, coordinating agencies and stakeholders to deliver on time and budgetCollaborate with performance marketing and senior leadership to align CRM with paid media, shape digital strategy, explore new loyalty and partnership opportunities, and stay ahead of industry trends
We are looking for someone who:has CRM or lifecycle marketing, ideally within hospitality, retail, or multi-location businessesHands-on experience with CRM platforms (Klaviyo, Mailchimp, Braze, or similar)Strong understanding of customer segmentation, RFM analysis, and predictive modellingWorking knowledge of paid advertising platforms (Meta, Google Ads)Experience with data management, analytics tools (GA4, Tableau, Looker), and MarTech stack integrationProject management experience, including coordinating technical implementations
You will be paid £25,445.64 per annum. In addition, you can be a part of the venue’s Tronc system, which may give you up between £24,554.36 and £29,554.36 extra per year. The Tronc system is managed by the Tronc Master.
Where there is water, there is life & where there is life, you will find us!Dive into a world of culinary innovation and memorable dining experiences, where your love for food and hospitality can shine.All applicants must be eligible to live and work in the UK.Aqua Restaurant Group welcomes individuals from all backgrounds and is committed to creating an inclusive work environment. If you require reasonable adjustments to make your experience more accessible, please let us know.
Apply today as a Digital Marketing & CRM Manager and be part of Aqua’s global culinary adventure!
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